Overview

Separated or divorced parents often face difficulties particularly during custody scheduling, leading to stress and tension for both parents and children. This can result in a negative impact on the overall well-being of the family unit. Kids First is a co-parenting web app designed to address the challenges faced by separated or divorced parents in managing their co-parenting responsibilities, including child custody management.

Goals and Needs

Fostering a harmonious upbringing for children with divorced parents.

Facilitating peaceful communication and coordination between parents.

Providing parents and children with more quality time by reducing conflicts.

Current Prototype

Introduction

Kids First a co-parenting web app designed to address the challenges faced by separated or divorced parents in managing their co-parenting responsibilities, including child custody management.

Separated or divorced parents often face difficulties particularly during custody scheduling, leading to stress and tension for both parents and children. This can result in a negative impact on the overall well-being of the family unit.

Challenges and Pain Points

Separated or divorced parents often face:

Difficulty communicating with their co-parent (Ex) without conflicts.

Challenges with a complex and busy working schedule.

Dealing with disagreements and financial strains regarding child support.

Target Users

Separated or divorced parents often face:

Main challenge: Sign-up process

Issues included:

• Challenges with database management.

• Issues with user experience.

• Difficulty merging accounts for separated parents,

• Increased UX friction, user frustration, and potential drop-offs.

• Additional costs for database maintenance.

Market Research & Competitor Analysis

To understand the issue and explore potential solutions, I conducted research on custody and co-parenting functionalities within existing platforms addressing similar challenges to the "Kids First" project.

The analysis encompassed two primary categories of websites:

1. Examination of features available on competitors' websites or mobile apps.

2. Evaluation of the usability of competitors' websites or mobile apps.

Full feature comparison:

Main challenge: Sign-up process

Issues included:

• Challenges with database management.

• Issues with user experience.

• Difficulty merging accounts for separated parents,

• Increased UX friction, user frustration, and potential drop-offs.

• Additional costs for database maintenance.

Main challenge: Sign-up process

To address this challenge and improve the sign-up process for a better user experience and reduced UX friction, we undertook a comprehensive redesign of the sign-up flow. Our strategic approach focused on streamlining the process, optimizing database management, and enhancing user engagement. Here's how we achieved success:

Solution:

To address this challenge and improve the sign-up process for a better user experience and reduced UX friction, we undertook a comprehensive redesign of the sign-up flow. Our strategic approach focused on streamlining the process, optimizing database management, and enhancing user engagement. Here's how we achieved success:

Simplified Sign-Up Flow

Enhanced Database Management

Improved User Experience

• Reduced the number of steps

• Implemented clear and intuitive form fields with contextual guidance.

• Resulted in a 30% reduction in sign-up abandonment rates.

• Implemented robust database architecture to efficiently manage user accounts and data, ensuring seamless merging of accounts into a unified family space.

• 20% reduction in database storage costs.

• Optimized the user interface (UI) to provide a visually appealing and intuitive sign-up experience across devices.

• 25% increase in user completion rates.

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Dashboard Redesign

• Quick overview of upcoming events and appointments.

• Event invitations to accept or reject. Accepted ones will be added to the shared calendar.

Main Features:

Current user research and possible future iterations:

In terms of the Calendar overview, do you prefer seeing a weekly snapshots of events from Monday to Sunday (like it is currently) or would you prefer it starting from the current day and continuing with the 6 days ahead of that?

Dashboard: Questions

Main Features:

Calendar

• A visual representation of their kids’ schedules. Each parent has their own unique set of events.

• Color codes are useful for quickly identifying which calendar events belong to each child, especially if you have multiple kids.

Main Features:

Messaging with Tone Meter

• Implementing AI and NLP technology to mediate messaging and communication between parents.
  
  

• Helps parent be more mindful of their messages.

• Promote respect and friendliness by blocking messages that could cause conflict.

Currently Working On:

Design System and the Style Guides

Takeaways

• Communication Importance: Highlighted the value of constant communication for problem-solving and teamwork in early project stages.

• Embraced Iteration: Learned to adapt to unexpected changes and client expectations through iterative processes.

• User Testing Insights: Discovered the significance of simplicity and intuitiveness through user testing for time-sensitive user needs.

• Efficient Time Management: Managed multiple iterations and tests, refining time management skills for improved project efficiency.

• Stakeholder Focus: Prioritized stakeholder needs and user research, documenting progress to ensure alignment with project goals.

What can we do next?

I would like to start the design thinking solution for the following sections:

1. Financial section

2. User Access and privileges

3. Create a "Manage Families" feature for more than one family section

4. Conduct evaluation testing to gather feedback on the ease of use and effectiveness of the designed features.

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